LEGENDARY LEATHER AND
FETISH EVENTS THAT GIVE BACK.
FOLSOM STREET is a 501c3 nonprofit organization that has been creating unparallelled leather, kink, and alternative sexuality events centering consent and self expression since 1984. We value sexual liberation, racial and gender equity, and service to the community. In addition to our year-round Community Center in SOMA, we produce the largest single day festival in Northern California and the WORLD’s largest showcase of products, arts, crafts, and performance featuring the rich and diverse alt-sex communities. Our events and center reach more than 285,000 people yearly, and last year’s Folsom Street Fair spanned 14 blocks with more than 250,000 attendees. We only accept sponsorship from brands that speak to our communities, making your sponsorship tailor-made!
ANNUALLY, FOLSOM STREET’S EVENTS REACH ABOUT 285K PEOPLE, BRINGING VISITORS TO SOMA AND SAN FRANCISCO FROM AROUND THE WORLD, PRODUCING $250,000,000+ IN TOURISM DOLLARS!
WE ARE LOUD, PROUD, AND WILL GET YOU NOTICED!
FOLSOM STREET
HAS SUPPORTED:SHANTI PROJECT
SF GAY MEN’S CHORUS
CASTRO COUNTRY CLUB
HOSPITALITY HOUSE
SISTERS OF PERPETUAL INDULGENCE
ALRP
PRC
FRAMELINE
FOG RUGBY
LEATHER & LGBTQ CULTURAL DISTRICT
GAY ASIAN PACIFIC ALLIANCE
CHEER SF
LEAGUE OF WOMEN VOTERS OF SF
BERKELEY ALL BLUES WOMEN’S RUGBY
SOL SISTERS
QUEENS OF THE CASTRO
SF INFERNO SOFTBALL
IMPERIAL COUNCIL OF SF
SF TSUNAMI WATER POLO CLUB
AND SO MANY MORE!
VISITORS at our yearly events give a big boost to local businesses such as bars, cafes, retail stores, and restaurants, as well as local leather, sexuality focused, and LGBTQ2S+ businesses. As we’ve grown over the years we have created and maintained an exceptional level of community engagement and volunteer support. Our record attendance in 2024, along with our Community Center has allowed us to reach an even larger audience than in years past.
MEANINGFUL, DIVERSE, AND EQUITABLE ENGAGEMENT BUILDS AND SUPPORTS OUR COMMUNITY.
Our events raise funds to support both the year-round space for our communities to gather, and our partnership with other nonprofits serving our community. We have raised more than $8 million since our inception in 1984. We’ve built relationships with hundreds of nonprofits and are transforming the way that we engage and work collectively.
The services we offer since founding our center in 2021 include ongoing educational, social, arts and cultural events, serving groups and organizations that otherwise are being priced out of San Francisco. Each partnership is selected for the greatest positive impact.
OPPORTUNITIES FOR BRAND EXPOSURE
EXPOSE YOUR BRAND TO A UNIQUE, DIVERSE, MASSIVE AUDIENCE OF SEX POSITIVE ADULTS!
LEVELS AND BENEFITS
SOCIAL MEDIA
We reach more than 100K followers on Instagram and Facebook
WEBSITE
Our website gets more than 3.5 million pageviews a year
E-BLASTS
25K+ Folsom Street subscribers see our eblasts
POSTERS
Each of our large events has a run of 200+ posters
PROGRAM GUIDE
12K+ copies of THE FIGHT Magazine guide are free across CA, in the Bay Area, and at the fair!
BANNERS
Both your logo on large fair banners and your banners at our 10+ entrances
BOOTH SPACE
Presenting sponsors have one booth space to promote, market, and connect with community
CENTER
Your logo will be noticed by the thousands of attendees at events all year long
ADDITIONAL
Shoutouts of presenting sponsorship will be made from the seven community stages and activations at Folsom Street Fair to all 250K+ attendees!
SPONSORSHIP PACKAGES
$20K+
• LISTED AS PRESENTING
• Booth at fair(s)
• Full page in fair guide
• Banners hung at fairs
• Featured posts
• Logo on website
• Premium ad on website
• Featured e-blast
• Logo on print media
• Logo on event banners
• Logo on Center wall
• Reach out for MORE!
$10K - 20K
• Banners hung at fairs
• 1/2 page in fair guide
• Featured posts
• Logo on website
• Premium ad in e-blast
• Logo on event banner
• Logo on Center wall
• Reach out for MORE!
$2K-5K
• NONPROFIT OR
COMMUNITY GROUP
• Banners hung at fairs
• Logo on website
• Logo on Center wall
• Reach out for MORE!
$5K-10K
• Banners hung at fairs
• Sharing your posts
• Logo on website
• Logo on event banner
• Logo on Center wall
• Reach out for MORE!
SINCE 1984 FOLSOM STREET’S EXPERIENCES ARE UNPARALLELED
Our legacy in the community, in the city of San Francisco and worldwide, is why we have been able to survive, thrive, and bring our events back stronger than ever. The support from our sponsors is why we’ve been able to establish a YEAR ROUND space for our organization to serve the community and to stay strongly rooted. Celebrating 42 years this year, our annual fair will be legendary as usual! Keep San Francisco - and the whole world - kinky and proud by sponsoring Up Your Alley 2025, Folsom Street Fair 2025, the Folsom Street Community Center, and all the work of the Folsom Street nonprofit.